Marketing Executive (Contract)

Our Client: Founded in 1998 to offer online trading for retail clients, our client is now 25 years old and has pioneered FX and CFD trading internationally, bringing new asset classes to individuals across Europe, Middle East, Africa and Asia under newly forming regulations. As the regulatory landscape has evolved over this time, they have evolved with it. Today our client continues to provide OTC trading for over 2 million retail clients globally, giving them access to equity, commodity and FX markets across the Middle East, Asia and Africa. Today, our client has 500 employees, with offices in the UAE, UK, Hong Kong, Cyprus, Mauritius, South Africa, Kenya and Nigeria. The company operates 6 regulated brokers (FCA, ADGM, CySec, Comoros, Mauritius and Kenya) and they continue to build on this regulated portfolio. Our client's business is currently delivered across a portfolio of brands, and they continue to design, engineer and market a growing range of products that deliver exciting new ways to access the world’s financial markets. “Freedom to succeed” is our client's core belief. It’s not just a promise they make to their clients and partners, but to their people too. They want their people to LEAP and so in this role you will... [Learn] (e.g., from each other/from new projects). [Exchange] (e.g., information and best practices in an open-minded environment). [Advance] (e.g., by developing skills and accepting greater responsibilities/ your career progression and diversification). [Prosper] (e.g., by acquiring skills/ by nurturing a team of x people). Our client is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of gender, sexual orientation, marital or civil partner status, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability or age. Job Summary: The AVP, Market Insights, Asia will be a key driver of the regional marketing strategy by delivering deep, actionable trading insights into market trends, client trading behavior, and competitive dynamics across key Asian markets, including China, Vietnam, Thailand, Malaysia, and the broader Southeast Asia region. This role is ideal for a strategic marketer with a strong trading analytical mindset, deep understanding of the retail trading and Forex industry, and the ability to translate complex trading data into compelling content and business recommendations. Fluency in English and Chinese is essential, as is the ability to develop localized, insight-driven trading content that supports brand positioning, client acquisition, and engagement throughout the customer lifecycle. Key Responsibilities: Trading Market Insights, Trend Analysis and Content Creation: Analyze market trends in the Forex industry and related financial markets to identify opportunities and risks for the business. Produce high-quality market analysis content (e.g., daily/weekly market updates, trend reports, economic event analyses) in English and Chinese to educate and engage clients. Translate complex market data and insights into clear, actionable, and compelling content for both retail and indirect audiences. Ability to develop compelling value propositions by conducting in-depth competitor analysis across product features, pricing, positioning, and support on content marketing strategies; translating insights into differentiated messaging that resonates with target audiences and supports commercial goals. Collaborate with the business insights and trading teams to ensure content accuracy and relevance. Content Strategy Development and Execution: Develop and implement localized content strategies for key Asian markets, aligned with the company’s objectives and customer needs. Create and manage content strategies across all client touchpoints, including websites, client portals, social media, CRM, trading platforms, and educational materials. Conduct content audits, gap analyses, and competitor analyses to identify opportunities for improvement and ensure alignment with commercial and risk mitigation strategies. Determine the most effective content formats (e.g., articles, videos, infographics, webinars) to engage target audiences and achieve marketing goals. Deliver value-driven content tailored to different stages of the customer lifecycle (awareness, acquisition, onboarding, conversion, retention, reactivation). Performance Analysis and Optimization: Analyze trading content metrics (e.g., engagement, traffic, conversions) to identify trends, anticipate customer needs, and refine strategies. Establish KPIs and reporting frameworks to measure the success of content marketing efforts. Monitor competitor trading products, pricing strategies to identify opportunities for differentiation and improvement. Collaboration and Leadership: Work closely with cross-functional teams (e.g., acquisition, website, CVM, business insights) to ensure content and social media efforts are aligned and leveraged effectively. Collaborate with internal and external content contributors, providing clear briefs, managing deliverables, and ensuring editorial quality. Lead trading related risk mitigation and crisis management efforts, ensuring timely responses to incidents and compliance with regulatory requirements. Host or support educational webinars and market outlook presentations to engage clients and build brand authority. Content Creation and Delivery: Write high-quality Forex market analysis articles and create educational content in English and Chinese with a quick turnaround time. Conduct webinars in English and Chinese to support client acquisition, retention, and upselling efforts. Develop multimedia content (e.g., infographics, videos, presentations) to enhance brand storytelling and engagement. Requirements Education and Experience: Bachelor’s degree in Marketing, Communications, Advertising, Finance, Economics, or a related field. Strong understanding of the Forex market, including the ability to create market analysis content and conduct educational webinars. At least 5 years' experience in content marketing, market research, or analytics, preferably within the financial services or Forex industry. Skills and Competencies: Exceptional copywriting and content creation skills in English and Chinese (a must). Strong analytical and storytelling abilities—able to turn insights into impactful narratives and marketing assets. Experience in conducting webinars and creating multimedia educational content. Excellent communication, presentation, and organizational skills. Ability to think strategically while managing details and meeting deadlines. Design sensibility to envision and create multimedia content (e.g., infographics, videos). Ability to collaborate effectively with diverse teams and manage cross-time zone work schedules. Personal Attributes: Creative problem-solver with a passion for generating innovative ideas. Strong leadership skills with the ability to manage projects and teams under pressure. Results-driven mindset with a focus on achieving KPIs and business objectives. Preferred Qualifications: Experience in the financial industry, particularly in Forex or trading. Familiarity with regulatory requirements in key Asian markets (e.g., China, Thailand). Experience with crisis management and risk mitigation strategies. Knowledge of additional Asian languages (e.g., Thai, Korean) is a plus. Benefits Competitive salary Medical insurance Discretionary performance related bonus Paid sick leave days for self and for taking care of your dependents A focus on your wellbeing, including talks and access to self-development tools Global Employee Assistance Programme Quarterly cash allowance

On-the-job training I

About Zeal Group Zeal Group is an award-winning FinTech organisation offering a variety of products. Founded in 2017, we have grown to a team of 700+ employees across the globe 🌎 Our offices and presence are spread across Europe, Asia, North & South Africa, Middle East and South America, with our Technology hub located in Cyprus 🚀 We are a product and people focused company who are passionate about growth, innovative technology, and collaboration 🙌🏼 Key Responsibilities: Develop and implement company's analysis plan and schedule  Represent the company to present at the investment seminar and road shows Implement a clear roadmap, workflow, and timeline to manage analysis content and educational projects  Formulate and create trading educational material with the help of the marketing team  Create daily, weekly, and monthly trading analysis (on the market, news, economic and political events) and manage analysis section on the website  Manage and nurture the community groups, generate trading signals  Be under and coordinate with the marketing team to execute the educational plans and community managing  Possess knowledge of the global financial market and should be aware of the current trends and financial status of the world economy  Develop strong relationships and have regular dialogue with the sales force, traders, clients, and companies' management  Other tasks delegated by the management  Requirements 3-6 years of financial markets & products research experience. Those with extensive CFDs coverage experience will have priority.  Candidates with less experience but with relevant business/financial/education/consulting experience will also be considered  Excellent modeling and accounting skills required  Hardworking, analytical, and an independent thinker  Understanding and experience of marketing technology tools including email, youtube, social media, and webinar software tools  Strong time management skills with the ability to juggle multiple tasks  Motivated to continue to learn and improve your technical skills and financial knowledge   An excellent understanding of trader mentality, requests, and habits  Attention to details and stronghold over maths and accounts  Fluent in Mandarin is a must

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Overview of the role  Euromonitor International seeks talented individuals looking to further their career in market research. If you have a keen interest in research, excellent numeracy skills and the desire to be at the forefront of providing business intelligence on the dynamics of consumer goods and services industries in Hong Kong and Taiwan in particular, Euromonitor wants to hear from you. Applicants will need to have knowledge of consumer trends and the lifestyle issues which surround, impact and influence consumers in the region.  As part of the Syndicated research team, you will study and build expertise across a myriad of industry sectors. As you continue to build your experience, you will have the opportunity to sharpen your areas of industry expertise and work with respective heads of industries and wider regional and global teams to further the research agenda, strengthen client relationships, and provide country/regional/global strategic analysis.  How do Analysts / Senior Analysts make an impact?  Analysts will build expertise in consumer goods and services industries by conducting trade dialogue with key industry stakeholders, working with central data sources and engaging in data analysis and market reporting. Their work will contribute directly to Euromonitor’s syndicated database - Passport - that informs and guides our clients’ strategy across product categories, industries and geographies.    Analysts will be tasked with building expertise across three core areas:  Direct research and project management to establish market estimates for category sales, brand and company performance, channel distribution, and more  Creating actionable insights in both published and presentation formats  Engaging with regional clients and the wider global industry  Key responsibilities   Update existing and developing new sections of datasets and reports for Passport industries   Primary research, in direct and regular contact with key industry players to build data and trends for the purpose of advancing Passport’s country level understanding   Secondary research, to gather published information across a variety of source types such as company financials, official statistics, trade press, brokerage reports, etc  Work seamlessly with central data teams to provide updated sources, to verify and provide feedback on centrally produced data  Produce insights-driven content and report writing at the country, regional, and global levels  Client-facing responsibilities and provide client support, responding to data and content queries, and insight exchange requests, etc  As expertise develops, key responsibilities will evolve further to include strategic industry analysis, client meetings and presentations, industry presentations and liaison (such as conferences), and other industry related work  Requirements At least 2-4 years of proven research track record, proven in gathering primary / secondary input from industry stakeholders  Proficiency in English and Mandarin to liaise with clients based in Hong Kong and Taiwan  Ability to synthesize multiple sources of information for data analysis and interpretation  Trend identification, analysis and report writing    Keen desire to engage industry stakeholders and build research contacts   Flexibility and a proactive approach to managing workloads  Strong attention to detail and tenacity  The ability to work independently and under pressure to tight deadlines  Deep intellectual curiosity, possess a strong sense of personal responsibility for continued improvement, coupled with a drive to become a recognized industry voice 

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