Web3 Platform Token Operations Lead

Position Overview We are seeking an experienced Web3 Platform Token Operations Lead to design, execute, and optimize ecosystem strategies for our exchange-native token. The ideal candidate should have a proven track record in crypto exchange token operations, familiarity with DeFi/GameFi projects. Key Responsibilities Oversee the end-to-end ecosystem operations of the platform token, including tokenomics design, liquidity management, user growth, and partnership integration. Drive token utility expansion by collaborating with internal teams and external projects to implement use cases (e.g., trading fee discounts, staking, governance). Design and execute token-related campaigns (e.g., airdrops, staking rewards, community incentives) to boost holder engagement and brand visibility. Monitor token market performance and on-chain data, analyze user behavior and competitive trends, and iterate operational strategies. Explore collaboration opportunities with DeFi protocols and GameFi projects to innovate token utility scenarios. Align cross-functional teams (Tech, Marketing, Business) to ensure token operations align with company goals. Lead the operations team, set OKRs/KPIs, and ensure high-quality execution. Preferred Qualifications Technical background in blockchain or smart contract development. Existing connections with DeFi protocols, GameFi communities, or exchange core user groups. Proven success in driving token value growth (e.g., market cap increase, utility breakthroughs). Requirements 3+ years of experience in crypto exchange token or blockchain native token operations, with hands-on involvement in token launches, ecosystem development, or deflationary model design. Experience in DeFi/GameFi project operations, including liquidity mining, NFT economies, or DAO governance mechanisms. Bilingual proficiency in Chinese and English (for global and regional collaboration), with exceptional cross-cultural communication skills. Data-driven mindset, proficient in on-chain analytics tools (e.g., Dune Analytics, Nansen) and dashboard management. Strong project management skills to orchestrate complex initiatives with multiple stakeholders. Deep understanding of Web3 trends and a robust industry network. Preferred Qualifications Technical background in blockchain or smart contract development. Existing connections with DeFi protocols, GameFi communities, or exchange core user groups. Proven success in driving token value growth (e.g., market cap increase, utility breakthroughs).