Marketing Executive - ShareCRM

About Us WATI is a leading SaaS company dedicated to empowering businesses with our cutting-edge customer engagement platform. We are committed to innovation, excellence, and providing outstanding value to our customers. Our team is dynamic, forward-thinking, and passionate about what we do. We are looking for a Senior Marketing Manager to join our team and help drive our marketing efforts to new heights. Job Summary The Senior Marketing Manager at WATI will be responsible for developing and executing comprehensive marketing strategies that drive growth, enhance brand awareness, and generate leads. This role requires a seasoned marketing professional with a deep understanding of digital marketing, brand management, and campaign execution, particularly within the SaaS industry. The ideal candidate will have a proven track record of success in a similar role and be adept at leading a team to achieve outstanding results. Key Responsibilities Strategy Development: Develop and implement marketing strategies aligned with business goals and objectives, particularly for SaaS products. Campaign Management: Plan, execute, and optimize multi-channel marketing campaigns to drive engagement and conversions. Team Leadership: Lead, mentor, and develop the marketing team, fostering a collaborative and high-performance culture. Brand Management: Ensure consistent brand messaging and positioning across all marketing channels. Market Research: Conduct market research and analysis to identify trends, opportunities, and competitive landscape, with a focus on SaaS. Budget Management: Manage the marketing budget, ensuring effective allocation of resources and ROI. Performance Tracking: Define key performance indicators (KPIs) and use analytics to measure and report on campaign performance. Content Creation: Oversee the creation of high-quality content, including blog posts, social media updates, email campaigns, and more. Partnerships and Collaborations: Identify and establish strategic partnerships to enhance marketing efforts and expand reach. Requirements Education: Bachelor’s degree in Marketing, Business, or a related field (Master’s degree preferred). Experience: Minimum of 7 years of experience in marketing, with at least 3 years in a senior or managerial role, preferably within the SaaS industry. Skills: Strong leadership and team management skills. Excellent written and verbal communication skills. Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO, SEM, email marketing software). Ability to analyze data and derive actionable insights. Creative thinking and problem-solving abilities. Strong project management skills and the ability to manage multiple priorities. Preferred Qualifications Experience in the SaaS industry. Proven track record of successful marketing campaigns. Familiarity with CRM systems and marketing automation tools. Benefits Competitive salary and performance-based bonuses. Comprehensive health, dental, and vision insurance. Paid time off and holidays. Professional development opportunities. Collaborative and innovative work environment.

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Develop compelling content and manage communications across social media platforms to boost brand awareness and customer engagement Explore external collaboration/partnership opportunities to identify new marketing ideas and actively provide insights Manage and operate Corporate TikTok, Meta & YouTube accounts, including posts/shorts/video design, graphics, copywriting, and on-camera presentations (such as create compelling video scripts, dialogues, etc.) Implement online advertising campaigns through different channels such as Google Ads, Meta, etc. Achieve targeted growth and ensure content marketing effectiveness Stay updated on the latest social media trends and contribute innovative ideas to campaigns. Plan and optimize the digital ad strategies and spend efficiency Participate and provide support in on-/off-line marketing event & activities when necessary Support ad-hoc projects and tasks as assigned by superior Requirements Associate Degree/Higher Diploma in Creative Media, Marketing, Journalism, or equivalent qualifications at HKQF level 4, Minimum 1 year of social media management experience is preferable, such as social media content creation, advertising, etc. Possess knowledge of graphic design, photo & video shooting and editing (Proficiency in using AI tools is a plus) Strong creativity with a deep understanding of digital and social media trends. Creative, detailed mindset with multi-tasking and project management skills Strong sense of responsibility, well organized, self-motivated with can-do attitude Good interpersonal and communication skills with good command of both Chinese and English Be responsive with ability to work independently under pressure Candidate with less experience will be considered as Officer Fresh graduates are welcome to apply Benefits Attractive remuneration package Career progression opportunities Discretionary performance bonus Medical & Dental insurance Birthday leave Anniversary leave Study leave Study subsidy scheme Employee property loan / personal loan scheme Numerous other staff benefits

A. Target students: Form 1 to Form 6 (secondary school only). B. My qualifications: 1. I hold a Bachelor of Arts degree in Chinese Language and Literature from The Chinese University of Hong Kong, and a Master of Arts degree in Chinese from The University of Hong Kong; 2. I have over ten years of teaching experience in secondary school Chinese subjects; 3. I have served as a marker for Chinese writing papers in the Hong Kong Diploma of Secondary Education Examination; 4. I was previously the head of the Chinese subject department at a traditional prestigious secondary school in Central and Western District. C. Teaching mode: 1. These are one-on-one lessons. 2. Lessons will be conducted via Zoom. 3. One lesson per week, each lasting one hour. 4. This course is taught in Cantonese. 5. In principle, during each writing lesson, the tutor will assign a writing exercise which must be submitted by the specified date. The tutor will review and explain the work during the next writing lesson (if there are no further lessons, there may not be any assignments). If students find it difficult to cope due to excessive essay workload, they may discuss with the tutor to reduce the frequency or adjust the word count. 6.

About Zeal Group Zeal Group is an award-winning FinTech organisation offering a variety of products. Founded in 2017, we have grown to a team of 700+ employees across the globe 🌎 Our offices and presence are spread across Europe, Asia, North & South Africa, Middle East and South America, with our Technology hub located in Cyprus 🚀 We are a product and people focused company who are passionate about growth, innovative technology, and collaboration 🙌🏼 Key Responsibilities: Develop and implement company's analysis plan and schedule  Represent the company to present at the investment seminar and road shows Implement a clear roadmap, workflow, and timeline to manage analysis content and educational projects  Formulate and create trading educational material with the help of the marketing team  Create daily, weekly, and monthly trading analysis (on the market, news, economic and political events) and manage analysis section on the website  Manage and nurture the community groups, generate trading signals  Be under and coordinate with the marketing team to execute the educational plans and community managing  Possess knowledge of the global financial market and should be aware of the current trends and financial status of the world economy  Develop strong relationships and have regular dialogue with the sales force, traders, clients, and companies' management  Other tasks delegated by the management  Requirements 3-6 years of financial markets & products research experience. Those with extensive CFDs coverage experience will have priority.  Candidates with less experience but with relevant business/financial/education/consulting experience will also be considered  Excellent modeling and accounting skills required  Hardworking, analytical, and an independent thinker  Understanding and experience of marketing technology tools including email, youtube, social media, and webinar software tools  Strong time management skills with the ability to juggle multiple tasks  Motivated to continue to learn and improve your technical skills and financial knowledge   An excellent understanding of trader mentality, requests, and habits  Attention to details and stronghold over maths and accounts  Fluent in Mandarin is a must

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